📅 2018: Launch of BetMGM
- Launch of the BetMGM app as part of MGM Resorts International’s collaboration with GVC Holdings.
| Event | Date | Significance |
|---|---|---|
| BetMGM App Launch | July 2018 | Introduced sports betting to a wider audience in the U.S. |
📈 2019: Expansion and Growth
- Expansion of betting options, including live betting features.
- BetMGM app becomes available in multiple states.
| Event | Date | Significance |
|---|---|---|
| Launch in New Jersey | August 2019 | First state to offer the BetMGM app to users. |
| Introduction of Live Betting | December 2019 | Enhanced user engagement during live sports events. |
🛠️ 2020: Technological Innovations
- Introduction of an advanced user interface for better navigation.
- Partnership with sports teams for enhanced branding.
| Event | Date | Significance |
|---|---|---|
| UI Update | March 2020 | Enhanced user experience through improved design. |
| Partnerships with Sports Teams | June 2020 | Increased brand visibility and user trust. |
🏆 2021: Recognition and Awards
- BetMGM receives industry awards for best app design.
- Launch of promotional campaigns to attract more users.
| Event | Date | Significance |
|---|---|---|
| Best App Design Award | February 2021 | Recognition for excellence in user interface and experience. |
| Promotional Campaigns | September 2021 | Increased user acquisition through exciting offers. |
🌍 2022: Continued Expansion
- Launch in several new markets across the United States.
- Introduction of in-app features like casino games.
| Event | Date | Significance |
|---|---|---|
| Launch in Michigan | January 2022 | Further growth into key gaming markets. |
| Casino Games Feature | April 2022 | Integration of a diverse range of gaming options. |
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